I’m Shadhin Mamun! For over a decade, I’ve been fascinated by the world of international business and the power of brands to connect with people across borders. My journey began as a freelancer, where I had the incredible opportunity to collaborate with over 150 individuals and businesses from all corners of the globe. This experience ignited my passion for understanding international markets and crafting compelling marketing strategies.

Today, I leverage that passion as a brand management professional at Team YTD. Here, I wear many hats – from overseeing the brand strategy and execution for a portfolio of 20 brands on Amazon to collaborating with cross-functional teams to drive growth and maintain best-seller status. I get a thrill out of diving deep into market trends, analyzing customer feedback, and developing strategies that resonate with international audiences. Seeing a product I’ve helped brand climb the Amazon charts is incredibly rewarding!
But brand management is just one piece of the puzzle. Throughout my career, I’ve gained valuable experience in various areas of international business:
- Product Whiz: Building Go-To-Market strategies, analyzing market trends, and managing product lifecycles is my jam. I love collaborating with product development teams to bring innovative ideas to life.
- Sales & Marketing Maestro: From developing new customer relationships to managing international sales operations and digital marketing campaigns, I’ve honed my skills in driving sales success.
- International Business Navigator: Managing procurement teams, handling international trade logistics, and building strong relationships with international partners has opened my eyes to the complexities and rewards of global commerce. Beyond the technical skills (think Excel wizardry, ERP fluency, and social media mastery), what truly drives me is the collaborative spirit. I thrive in environments where I can learn from others, share ideas, and celebrate collective achievements.
Beyond the technical skills (think Excel wizardry, ERP fluency, and social media mastery), what truly drives me is the collaborative spirit. I thrive in environments where I can learn from others, share ideas, and celebrate collective achievements.
This blog is my space to share my experiences, insights, and learnings in the ever-evolving world of brand building, product management, and international business. Whether you’re a seasoned professional or just starting out, I hope you’ll find something valuable here. So, grab a cup of coffee (or your favorite beverage!), and let’s explore the exciting world of global brands together!